Anubhav Agarwal

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Privacy Policy

1. Introduction

Welcome to Anubhav Agarwal Digital Marketing. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal data when you visit our website www.anubhavagarwal.tech, use our services, or otherwise interact with us.

This Policy is prepared with applicable Indian requirements in mind, including the Information Technology Act, 2000 and rules thereunder (including the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011), and reflects best practices under international privacy standards (such as GDPR and CCPA) where relevant. By using our Website or services, you agree to the terms set forth in this Privacy Policy.

2. Scope & Purpose

This Policy applies to personal data collected:

  • Through our Website and web forms;
  • When you contact or engage our services;
  • When you register for events, downloads, newsletters, or trials; and
  • Through cookies, pixels, and analytics tools used on the Website.

Our purpose is to be transparent about data handling and to provide you with clear choices and controls over your personal information.

3. Information We Collect

We collect personal data and other information in the following categories. Examples are illustrative and not exhaustive.

A. Personal Information (Identity & Contact)

  • Full name, company name, job title
  • Email address, telephone number, postal address
  • Billing and payment information (when you purchase services)
  • Any information you provide in contact forms, proposals, or support tickets

B. Usage & Technical Data

  • IP address, browser type, device type, operating system
  • Pages visited, referrer URL, clickstream data, session timestamps
  • Error logs, performance data and crash reports

C. Marketing & Engagement Data

  • Newsletter subscription status and preferences
  • Email opens/clicks, campaign interactions, webinar registrations
  • CRM records relating to proposals, contracts, and client communications

D. Cookies & Tracking Technologies

  • Cookies, web beacons, pixels, local storage and similar technologies used to improve site performance and measure engagement. See Section 6 for details.

E. Sensitive Personal Data

  • We do not intentionally collect sensitive personal data such as Aadhaar numbers, biometric data, health records, religious beliefs, or political opinions. If such data is provided by you inadvertently, we will take steps to delete it unless retention is required by law.

4. How We Use Your Information

We use the information we collect for the following lawful and legitimate purposes:

  • Service delivery: To provide, maintain and bill for our digital marketing services and SaaS features.
  • Customer support: To respond to inquiries, support requests, and manage contracts.
  • Personalization: To tailor content, recommendations, and improve user experience.
  • Analytics & performance: To analyze usage, measure campaign performance, and optimize product and website performance.
  • Marketing & communications: To send newsletters, offers, and service-related messages (where you have consented or we have another lawful basis).
  • Advertising & retargeting: To support advertising campaigns via authorized third-party platforms.
  • Fraud prevention & security: To detect, prevent, and respond to security incidents, abuse, or other illegal activities.
  • Legal & regulatory compliance: To meet legal obligations, respond to lawful requests from authorities, and defend legal rights.

We do not sell personal data to third parties.

5. Legal Bases for Processing (GDPR & General Principles)

For users in the European Economic Area (EEA), GDPR legal bases may apply (contract performance, legitimate interests, consent, and legal obligations). For users in India and other jurisdictions, we rely on comparable lawful bases such as contractual necessity, legitimate business interests, consent where required, and compliance with legal obligations.

When we rely on legitimate interests, we balance our needs against your rights and will not process data in a way that overrides your privacy interests.

6. Cookies & Tracking Technologies

We use cookies and similar technologies to provide and improve our Website and services.

Types of Cookies

  • Essential Cookies: Necessary for site operation (session management, security).
  • Analytics Cookies: Help us understand site usage and performance (e.g., Google Analytics).
  • Performance Cookies: Improve speed and UI decisions.
  • Marketing Cookies: Support advertising, social sharing, and retargeting (e.g., Google Ads, Meta/ Facebook Pixel).

You can manage cookie preferences via browser settings or our cookie consent tool where available. Blocking cookies may reduce functionality on the Website.

7. Third-Party Services & Data Sharing

We may share personal data with third parties only as necessary and under binding agreements:

  • Service providers: Hosting, payment gateways (PCI-DSS compliant processors), CRM platforms, email delivery systems, analytics providers.
  • Advertising partners: For retargeting and campaign measurement.
  • Legal authorities: When required by law, court order, or to prevent fraud/illegal activity.
  • Business transfers: In connection with mergers, acquisitions, or sale of assets — with notice to affected users where required.

All third parties are contractually required to implement appropriate security measures and process data only per our instructions.

8. Data Retention

We retain personal data for as long as necessary to fulfill the purposes outlined in this Policy, including:

  • For the duration of any active contractual relationship;
  • As required by tax, corporate, or other legal retention requirements (typically 7 years for accounting records in India);
  • For legitimate business purposes such as dispute resolution, fraud prevention, and analytics.

When data is no longer required, we will securely delete or anonymize it.

9. Data Security

We implement reasonable technical and organizational measures to protect personal data, including but not limited to:

  • Secure servers and encrypted communications (TLS/SSL)
  • Access controls and role-based permissions
  • Regular security patching and vulnerability management
  • Backups, monitoring, and incident response plans

While we strive to protect data, no system is 100% secure. If a data breach occurs that creates a risk to your rights, we will notify affected users and regulators as required by applicable law.

10. International Data Transfers

Your information may be processed in India or in other countries where our service providers operate. Where data is transferred internationally, we will implement appropriate safeguards such as Standard Contractual Clauses, Data Processing Agreements, or rely on user consent as required by applicable law.

If local laws require data localization or impose restrictions on cross-border transfers, we will comply with those requirements.

11. Your Rights & Choices (Indian Context & General Rights)

Although India does not yet have a unified data protection law identical to GDPR, we provide the following rights and options to all users:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate or incomplete data.
  • Deletion: Request deletion of your personal data where retention is not required by law.
  • Portability: Request a machine-readable copy of data you provided to us (where technically feasible).
  • Restriction / Objection: Object to processing for direct marketing or restrict certain processing.
  • Consent Withdrawal: Withdraw consent for marketing communications at any time (opt-out links are provided in emails).

To exercise any of the above rights, contact our Grievance Officer (see Section 13). We may require identity verification and will respond within a reasonable timeframe consistent with applicable law.

12. Children’s Privacy

Our services are not intended for children under the age of 13. We do not knowingly collect personal data from children. If you believe we have collected information from a child, please contact us and we will take steps to delete the information.

13. Compliance with Indian Regulations & Payment Processing

  • We follow the Information Technology Act, 2000 and related rules on reasonable security practices for SPDI.
  • For payment processing, we work with PCI-DSS compliant payment gateways and follow RBI guidelines where applicable. We do not store full card details on our servers.

14. Changes to This Privacy Policy

We may update this Policy to reflect changes in law, technology, or our services. We will publish the updated Policy on this page with a revised “Last Updated” date. Where required, we will notify registered users via email or prominent notice.

15. Contact Information

If you have questions, requests, or complaints about this Privacy Policy or our data practices, contact us:

Business Name: Anubhav Agarwal Digital Marketing
Email: anubhavagarwal2020@gmail.com
Address: Delhi, India
Website: [www.anubhavagarwal.tech

By using our Website or services, you acknowledge that you have read and understood this Privacy Policy. Please review it periodically for updates.